Robert Andrews Level 3 Media 2

Today's date is the 29th April - we have had the first meeting with our client for our barbering instructional video, Mark Sowerby, in a Microsoft Teams group call. This meeting allows us to ask questions to our client - further expanding our understanding of what the client wants for this project. Furthermore discussing particular queries allows me to voice particular things that I am unsure about.  Initially Mark gave us information about our audience: our audience are Level 2 and Level 3 BTEC students that are studying hairdressing at Sunderland City Campus. This information allows me to expand upon my audience research proposed in  We are using Level 2 and Level 3 student models for the video - in which they are to get their hair cut by Mark Sowerby.  Audience is students Record in silence - put music over and narration Something else we need to do whilst filming is we need to take stills/photos of models  The average haircut takes 20 minutes - so we're expected ...

21st May: In today's lesson with Drew - I complied client research for AC1: Informing Ideas and compiled paperwork, pre-production resources. I feel that today's lesson has furthered my understanding of the target demographic we are making this video for - students or potential students that study, or would like to study, hairdressing at Sunderland City Campus. I have researched methods as how to make videos more appealing for people within the typical age range of students studying Level 2 and Level 3 courses.  26th May: Today I completed a dry run of my instructional video - formulating my initial ideas for  today I  12th April:  today we were set in to the groups and completed pre-production paperwork for risk assessment, location scouting and shot list. April 19: Today I completed the feedback form for my initial codes  April 24: Today I done my pitch presentation which contains my formative ideas going in to pre-production of this project. April 29th: Today...

We have been tasked in creating an instructional video for Sunderland College and 'Barbering Professionals' regarding informing Level 2 and Level 3 barbering students, studying  at Sunderland City Campus about certain styles of cutting hair. In preparation of the creation of this product, our lecturers tasked us with creating an instructional video of our choice; to develop my understanding of typical codes and conventions of creating instructional videos - as to that when I eventually come to creating the final product for Sunderland College and Barbering Professionals, it will assumedly be to a higher standard of professionalism.  In terms of formulating my idea: the idea I chose was a skateboarding instructional video. I chose this idea as skateboarding is a frequent hobby of mine - meaning I am already familiar with the subject matter. Another reason I chose this idea is in terms of practicality as it is relatively easy to shoot. 

Meeting with client: Criteria set by client: https://barberinglevel3med.blogspot.com/2021/04/barbering-instructional-video-initial.html

  Allocating roles to each member of the group: Maximzing effieicney of working in a group: Storyboards:

Creating a "dry run" of the instructional video: Prior to entering production of the instructional video for our client, Mark Sowerby, we made a "dry run" video.  Applying and responding to feedback received on dry run cut of tutorial video: Rationalising the effectiveness of shot types used in final cut: Rationalising the effectiveness of lighting used in the final cut: Rationalising duration of instructional video:

 Resource list: Chronological editing process:

AC1: Informing ideas​ Use skills for informing ideas, interpreting the brief and developing ideas and outcomes as they progress.​ Summary of brief: